Regenerative Beauty - Microbiota Vitality Cream

A “slow aging concentrate,” this cream acts to stimulate the vitality of the skin’s microbiota, improving the skin’s balance, moisture levels, and barrier strength, thus bringing the skin back to life. Its ingredients include prebiotic and postbiotic actives, with 89% of its KM0 (or zero kilometer) ingredients organic and locally sourced, obtained from the company’s Naturalis Bio Farm in Salento, Italy. There, the brand practices regenerative farming, which protects and enhances local biodiversity and soil fertility. The formula is water-free, and the ingredients are extracted using a cold extraction KM0 production process. It acts to both regenerate the skin while drawing on regenerative farming.

Brilliant organic water-free formulation combining selected prebiotic and postbiotic actives and powerful cold-extracted km0 ingredients, providing an immediate regenerating, repairing and slow-aging action. It visibly restores skin's beauty and well-being by regenerating the vitality and balance of the skin microbiota and significantly increasing moisturisation, defense and longevity. The precious formula is perfect for all skin types, especially the most sentitive ones. It acts on the different composition of the microbiota in a “personalised” way, adapting specifically to the needs of each individual skin.

- Microbiota vitality & balance (214,3% increase of “staphylococcus epidermidis” after only 3 hours and 100% elimination of “staphylococcus aureus”) - Regenerate skin barrier for an extraordinary slow aging action - Immediate and significant moisturization (26.5% reduction of water loss in 14 days) - Fast-absorbing texture - Natural olfactory note - Ageless and genderless - Ideal for all skin types (sensitive and irritated, dry and senescent, impure skin with imperfections, normal skin) - Personalized action, adapting to the each individual skin needs

- Natrue Organic-certified - Water-free formula based on pure aloe vera gel from Salento - 100% natural olfactory note, allergen free formula - 89% locally sourced organic ingredients coming from regenerative farming and cold-extracted - Km0 production process from Plant to Beauty - Cold extraction & production - People & Planet friendly supply chain - INCI: Aloe Barbadensis Leaf Extract*, Olea Europaea Fruit Extract*, Lactococcus Ferment Lysate, Butyrospermum Parkii Butter*, Inulin, Caprylic/Capric Triglyceride, Betaine, Sucrose, Glycerin, Honey, Zymomonas Ferment Extract, Cetearyl Glucoside, Hydrolyzed Rhodophyceae Extract, Cetearyl Alcohol, Benzyl Alcohol, Benzoic Acid, Sorbic Acid, Maltodextrin, Parfum, Algin ,Citric Acid , Sodium Dehydroacetate, Linalool, Limonene, Eugenol. *From Organic Farming - Post Consumer Recycled (PCR) packaging with airless technology

02/12/2024

34,50

The new brand Regenerative Beauty is promoted on our company website in the magazine area www.nbnaturalisbetter.com, through our official store www.naturalis.store. and social media channel

A very innovative holistic skincare concept that focuses on ultimate skin well-being and longevity and promotes a "People & Planet First" way of doing, thanks to organic regenerative farming ingredients and a sustainable production process. A revolutionary organic skincare solution able to repair, nourish and protect the skin microbiota - the ecosystem of microorganisms which is responsible for the skin's health and beauty. The formula focuses on natural regeneration of the skin by restoring its protective function against external agents (ageing and environment) which are the primary root of skin conditions and fast ageing. The innovative element of the product is the ability to bring the skin back to life: effectively restore the natural diversity and vitality of the skin microbiota and adapt specifically to the needs of each individual skin with a targeted personalised action on the composition of each skin’s microbiota. The result is a precious formula able to promote a more healthy and balanced skin (regardless of the skin type and issue) with an immediate and effective regenerating and slow aging action. A fast-absorbing emotional texture and an evocative natural olfactory note deliver a unique sensorial experience.

We promote new products by focusing on the elements that characterize the N&B brand identity: - Research and development creating visionary formulas that anticipate future trends; - Human & Sustainable : N&B People Planet as the mission we put into everything we do. Following these points, we make a communication strategy focused on: - Emotional storytelling creating authentic stories of People and Places behind each of our products. - Engagement of the community with targeted giveaways and social tables. For the launch of Regenerative Beauty, N&B organised exclusive trips for the beauty and lifestyle press to its Naturalis Bio Resort for the spring season. During these trips, the guest will experience true 'rebirth' in contact with nature and exploring all the ingredients cultivated in Naturalis' soils. The guests will preview the benefits of the brand through holistic regenerating treatments in our Spa Oasis. The result will be therefore that the new brand will be told in the blog with two target goals: - B2B| with the successfull stories of our customers and suppliers on the social page @nb.naturalisbetter and in the website Nbnaturalisbetter.com - B2C| through the reviews of consumers, influencers on the page @naturalisorganicbeauty and in the official store of the brand.

Aloe vera Pure Quality Guaranteed: N&B has decided to safeguard its Aloe production system by creating and registering the "ALOE VERA PURE Quality GUARANTEED" certification mark, which certifies and guarantees the purity of the company's own organic raw material. The quality mark of our aloe guarantees compliance with requirements such as quality characteristics, methods of extraction and direct origin of the raw material.

The product is an hymn to the regenerative economy: Benefits & Innovation - Personalised action on the skin microbiota, adapting specifically to the needs of each individual skin and respecting its uniqueness - Powerful regenerating and slow aging activity, restoring the skin protective barrier - Microbiota vitality and balance: +214,3% increase of “staphylococcus epidermidis” after only 3 hours and 100% elimination of “staphylococcus aureus” - 26.5% reduction of water loss in only 14 days Formula - Natrue Organic certified - Water-free - Ageless & genderless - Prebiotic & Postbiotic action Ingredients - 89% Km0 ingredients: Aloe Vera, Olive Oil are grown and extracted locally, which provides the highest quality to the formulation and cuts transport emissions from farm to factory - Regenerative farming: protect and enhance local biodiversity and soil fertility - Circular economy practices: rain water is harvested for irrigation purposes and waste material from ingredient extraction is transformed into compost - Ethically sourced ingredients respecting all people Production process & supply chain - Production cycle followed by a young team of local people - Positive environmental footprint – Km0 production cycle and use of renewable energy - B Corp certified supply chain Packaging - PCR Recycled airless packaging

N&B Natural is Better treats its social and environmental impact as a primary measure of business success. Care for its community and other stakeholders, positive environmental impact, and giving back to Italy and the Mediterranean are N&B’s key broad measures of success. Environment as a measure of business success Care for its community and other stakeholders, positive environmental impact, and giving back to Italy and the Mediterranean are N&B’s key broad measures of success. Driven by our ambition to help both the planet and its people, which has been the company’s philosophy since its inception in 1989, we brought all farming, extraction, R&D and production back to our home in Salento in Southern Italy. This allows us to most effectively care for employees, create local jobs and support our local community, and protect our surrounding environment. Sustainable sourcing We locally source our main ingredients from our Naturalis Bio Farm in Salento. These powerful beauty ingredients are indigenous to the Mediterranean and growing them locally not only cuts transport emissions from farm to factory, but also adds to local biodiversity. N&B also apply other techniques, from organic certified farming to the proliferation of bees, from collecting rainwater for irrigation to using organic compost, to enhance the sustainability of their production processes. These all take place within a radius of 3km and are managed by a team of local young people. As a result, N&B are able to guarantee 100% Made in Italy and 100% Made in Salento (Apulia) sustainable production process for the development of private label projects. Contributing to the local community The company has a great local impact: 97% local collaborators, 48% woman, and 40% less than 35 years old. Aloe vera is the single most important plant for N&B as its unique beneficial properties, maximised by the influence of the Ionian and Adriatic seas, and some specific production techniques developed by the company, are core to the effectiveness of many products. N&B have collaborated with the City Council to have their home city of Martano designated as the ‘City of Aloe’. The 3,500 plants that have been planted prominently all around the city as part of the programme have even become a tourist attraction, which further supports the local economy.

The product is organic certified by Natrue. N&B has a production cycle that is certified at all levels: - B Corp (certified social and environmental performance) - EcoGruppo (certified organic farming) - Ecosmetica Quality and Natrue (certified organic ingredients and products) - ISO 22716 GMP Good manufacturing Practices (certified production process) - ISO 9001 Quality Management System (certified quality management)