This product is a finalist in the category Make-up Product of Cosmoprof Awards 2019
Product headline
From the House of Mehron Est. 1927. Our jet black, paintable liquid makeup delivers a high shine vinyl-like finish giving you an intense look that lasts.
Product - Description
1927’s unique water and smudge resistant formula retains its glossy shine and lets you create endless textures and designs for face and body. Includes a professional two-piece brush that’s perfect for creating the finest details. Our ultra long-wearing liquid vinyl can be used for the most precise eye-lining detail and for elaborate body painting creations. Let your creativity go wild, the options are infinite! Stored in a great retro .5 oz. ink well bottle!
Benefits
• Includes a professional two-piece liner brush, perfect for the finest details
• Perfect for eye, face and body makeup designs
• Jet black, quick drying, high shine, vinyl-like look
• Limited Edition retro packaging in celebration of Mehron’s 90 Year Anniversary
• Made in the USA with high quality ingredients
• Vegan, Cruelty & Paraben Free
• Water resistant, smudge-proof, formula
• Ultra long-lasting wear
• Contains the beneficial properties of Vitamin E
• Professional Makeup at an exceptional value
Technical details
Shake well. Paint on face or body, be creative!
Remove with Mehron’s Bared ™ Makeup Remover & Cleanser and gently peel off.
Launch Date
01/07/2019
What does it make the product special?
New advanced formula:
• Includes a professional two-piece liner brush, perfect for the finest details
• Perfect for eye, face and body makeup designs
• Jet black, quick drying, high shine, vinyl-like look
• Limited Edition retro packaging in celebration of Mehron’s 90 Year Anniversary
• Made in the USA with high quality ingredients
• Vegan, Cruelty & Paraben Free
• Water resistant, smudge-proof, formula
• Ultra long-lasting wear
• Contains the beneficial properties of Vitamin E
• Professional Makeup at an exceptional value
How the product is promoted online?
Social Media
Why the product is innovative?
New liquid vinyl advanced formula.