This product is a finalist in the category Hair Product of Cosmoprof Awards 2019
Product headline
Skip the shower. Use Spiritualized to remove build up.
Product - Description
This dry shampoo mist has a revolutionary micellar formula with suspended cleansing powder that leaves hair and scalp feeling exceptionally clean.
Benefits
In between shampoo cleansing, to help remove build up. Soothing for itchy or dry scalps.
Technical details
Shake well. Section hair and apply 1-2 pumps 6-8" from roots. Let sit for 30-45 seconds then massage through to activate and cleanse. Follow with a blow dryer.
Launch Date
04/01/2018
What does it make the product special?
Spiritualized formula is clearly innovative; R+Co mix the benefits of the micellar water, well know among the beauty addicted, with those of the dry shampoo. The result is a dry shampoo mist, wich absorb oil, eliminate the build ups and sooth the itchy scalp.
How the product is promoted online?
Check the Instagram page @randco and @randcoitaly or the websites www.randco.com and www.adiflagstore.com
Why the product is innovative?
It's innovative thanks to the innovative formulation and for the ingredients, overall the Castor Oil, an effective humectant that draws moisture into the hair and keeps hair looking soft and shiny. Prevents dry scalp and deep conditions hair and scalp. Adds fullness and shine to hair; stops frizziness and improves hair health.