This product is a finalist in the category Skin Care of Cosmoprof North America 2019
Product Headline
Innovative anti-aging skincare formulated with natural brown algae of Jeju Island (Ecklonia Cava Extract) made more effective with patented biotechnology
Product Description
WHEN REVIVIFYING PURE FIVE SERUM with SEANOLĀ®, a trademarked ingredient made with patented biotechnology containing Ecklonia Cava Extracts rich in marine polyphenols from Jeju Island of Korea will help provide healthy, radiant skin.
Benefits
Healthy, Radiant Skin
Technical Details
The pure revivifying serum is formulated with only 5 simple, clean essential ingredients including SEANOLĀ® (Ecklonia Cava Extract), Vitamin C & Hyaluronic Acid for fast absorption and effectiveness
Launch Date
06/26/2019
How the brand is promoted online?
via influencer marketing, and earned media through PR agent (The Woods & Co)
via official online website (www.whenbeautyus.com / www.whenbeauty.com)
via beauty box sampling
via social media marketing (IG+FB @whenbeautyus)
via major B2B retailer platforms (e.g. Neiman Marcus, HSN/QVC, etc)
Why the product/formulation is innovative?
Innovative anti-aging skincare formulated with natural brown algae of Jeju Island (Ecklonia Cava Extract) made more effective with patented biotechnology (from collaborating biotechnology firm - Botamedi)